Monday, November 28, 2011

Partnership with TourPlayers.com

We're excited to partner with TourPlayers.com in order to provide our visitors with new, creative and entertaining content.  TourPlayers.com is a new company majority-owned by professional athletes.  It was launched with nine  famous PGA Tour professionals -- Luke Donald, currently ranked No. 1 in the world; Vijay Singh, former Masters and PGA Championship champion, and Camilo Villegas, Ben Crane, Paul Casey, Bo Van Pelt, Justin Rose, Steve Marino and Ryuji Imada. TourPlayers is expanding not only in golf but in other professional sports as well.

We've embeded the new TourPlayers video player in the right column of our site, which will provide unique and premium golf content.  The player will be filled with exclusive content from athletes outside of their usual setting. This means not only interviews with golfers about their play, but also see them as people in various past-times – celebrities not as celebrities but as very real and interesting individuals doing interesting things.

Past videos have included Paul Casey and Camilo Villegas mountain biking, Ryuji Imada reflecting on the earthquake and tsunami devastation in Japan, Vijay Singh talking about the importance of mental strength – and who is stronger? – and Bo Van Pelt recalling warm and humorous tales from his RV with his young family and so on.